Product Value Engineering

More than project management:
Who ensures that the right outcome is achieved?

Product Value Engineering ensures that product development is not only carried out efficiently, but also results in the right products with genuine business value. Many organisations begin their product development under difficult conditions: unclear objectives, differing expectations, a lack of priorities, or decisions made on the basis of gut feeling rather than data.

Departments, stakeholders and development teams often work at cross-purposes, and whilst this ultimately results in a great deal of output, it does not necessarily lead to the desired outcome. In short: a great deal is invested, but the actual benefit remains unclear. Through Product Value Engineering, we bring together business, technology and the user perspective to channel investment specifically into value-creating product decisions.

“We think in terms of products, not projects”

What does a Product Value Engineer (PVE) do?

In our role as Product Value Engineers (PVE), we pursue your vision as if it were our own and, together with our team, ensure that it becomes a reality. We take responsibility for your investment of time and money by transparently highlighting potential risks and identifying appropriate countermeasures at an early stage.

What sets us apart: Through Product Value Engineering, we ensure that our work generates genuine added value by not only defining together what is to be built, but above all why. We make data-driven decisions, consistently focused on the business value your product is intended to deliver. This results in product development that not only moves forward but also achieves the right impact.

“The close integration of business, technology and the user perspective has helped us make better decisions – right through the entire product lifecycle.”

Luise Büscher - Head of Project Management
Luise Büscher
Head of Project Management
XITASO

From a problem to a valuable product

Product Value Engineering throughout all phases of product development

We provide flexible and tailored support for your product development: either a comprehensive service from the initial idea right through to launch – or targeted support specifically for the product phase you are currently in.

Understand

  • What we doUnderstanding the real challenges and problems faced by users and the business, and developing a shared vision
  • DeliverablesUse cases, personas, business case, vision canvas.
  • PVE roleFacilitator & strategic advisor

AI Feature

  • Understand the use case
  • Define the objective
  • Data assessment (qualitative feasibility assesment)

Validate

  • What we doValidate potential solutions using prototypes.
  • DeliverablesUser testing, validated solution, architecture, roadmap.
  • PVE roleExperiment designer & decision driver

AI Feature

  • Proof of concept
  • Data preparation
  • Technology research
  • Prototype implementation

Deliver

  • What we doManage the iterative development process (prioritisation, backlog management, requirements engineering and risk management).
  • DeliverablesShippable increments, product backlog, release planning & roadmap, business value tracking, working software in production.
  • PVE roleValue guardian & team enabler

AI Feature

  • Cross-functional development
  • Integration of the AI model into the product

Scale

  • What we doContinious discovery und optimization , support, maintenance, technical debt management.
  • DeliverablesProduct analytics dashboard, continuous improvement backlog, technical health reports, feature roadmap.
  • PVE roleGrowth driver & quality guardian

AI Feature

  • Model performance monitoring
  • Data drift detection
  • Re-training & optimisation

This is what our customers say

“Thanks to the dedication, clear communication and strategic thinking of our Product Value Engineer, our project has made significant progress. It is impressive to see how complex requirements are turned into concrete solutions – with a keen understanding of users’ needs and the dynamics of the team.”

Carsten Klees
Vice President Digital Solutions
Washtec AG

The XITASO Approach

This is how we work, together with the team

High-end software engineering can only be achieved when a high-performing team works together to take into account technical feasibility, user-friendliness and business value.

This collaboration leads to a common language, faster decision-making and clear benefits for your users as well as for our clients’ businesses.

PVE
Michael Schackert Team

Do you have any questions about Product Value Engineering?

If so, please feel free to contact our expert for a no-obligation chat to find out how we can help you.

Dr. Michael Schackert
Tel. +49 821 885 882 36
michael.schackert@xitaso.com